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The Pour Moi story…

Pour Moi started in a tiny office above a shop in Macclesfield UK, packed with materials, cardboard boxes, two staff members and one belief – that people shouldn’t have to overpay for good-fitting lingerie, no matter what their size.

More than 15 years later, and with a team of 100+ Pour Moi has outgrown its original premises, added swimwear and nightwear to its collections, bought major lingerie brands and moved to Brighton to a sunny office by the sea. But while it’s bigger and better than ever, the brand’s core philosophy has always remained the same.

“We believe that the same bra should look just as good in a G cup as it does as a 34B. It should be the same bra for everyone,” states Michael Thomson, founder and CEO of Pour Moi.

“Our name may be French, but Pour Moi is actually a very British success story.

All our lingerie, swimwear, nightwear and hosiery is designed by our own creative team in our Brighton HQ and made to exacting standards of fit, comfort and quality in our factory. And because we take care of the whole process, from design to delivery, it means we can keep our prices super-affordable.

Our ethos is the same now as it has always been. To create fabulous lingerie swimwear and nightwear for every body.”